ROI 162.21% from a gambling case in Germany. Game to win.
A new arbitrage case from One Partners, where we shared our incredible result on GEO - Germany. What was the reason for its incredible success and how did we manage to reach an ROI of 162%?
Let's take a look inside this case and reveal all the secrets of this fascinating story!
Summary:
Offer: Boomerang.bet | Android / IOS
GEO: Germany
Platform: Facebook apps
Test Period of the test: 06.11.-06.12.2023
Costs: $3,501
Revenue: $9,180
Profit: $5,679
ROI: 162.21%
Case statistics:
Choice of GEO:
A country located in the centre of Europe - that's how you can describe Germany. With a population of 84,7 million people, Germany is one of the largest countries in Europe. The official language is German, which is also used in many other countries as an official or second language. The currency is the euro. Germany is one of the largest economies in the world and is known for its high level of technology, industry, and cultural contribution.
In Germany, casinos are second to adult as a form of entertainment, as Germans are more responsible and therefore not very gambling. However, sometimes they have a craving for casinos, so their choice falls on online games and slot machines. Germans, like any other nation, are quite patriotic, so they love to support their own teams. That is why betting is popular among this nation. Therefore, sports betting is another way to relax and support the team.
Traffic source:
Analysing the sorts in Germany, it can be noted that Google is the leader. YouTube is in second place, which also attracts a significant number of users in Germany thanks to its video content. Among social media, Facebook remains one of the most popular sources of traffic. This is followed by Instagram and Pinterest. Based on this ranking, our team's choice was in favour of Facebook.
Do you want to have good traffic to Germany? Our managers are ready to help you make it happen)
Process of creative selection:
In general, all the creatives were reproduced in the national language of the chosen GEO - German. Since Germans are patriots, we decided to depict the German flag and symbols on our own creatives to appeal to our target audience. But just like everyone else, they love bonuses, promotions, and draws. That's why we used bright bonus labels.
An example of creativity:
One Partners makes creatives to order, so all you have to do is register!
How were the ad campaigns set up?
By choosing GEO Germany, our main target audience was a wide audience of men aged 21 and above. We also had a KPI (contact your manager for details).
In addition, it is important to note that this offer does not allow motivated traffic, specifying the amount of the minimum deposit in creatives, multi-accounts, fraud, chargebacks. It is worth considering during the launch.
But also take into account the fact that we used WWA apps, and the placement was Facebook on Android 10+.
Conclusions:
Based on the results of the case in Germany, where the ROI was 162%, we can conclude that this GEO is extremely promising. The ROI confirms that Germany is an interesting and productive country, where the success of the campaign exceeded our expectations. Given this success, we recommend paying attention to this GEO.
Interested in Germany? Then let's find you an offer!
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