Push traffic arbitrage is about working with short advertising messages. It is easy for beginners and does not require complex creatives, but it gives high-quality traffic.

The affiliate marketing profession has many traffic sources that even a newbie can work with. So, today we will talk about push traffic in affiliate marketing in simple terms: selling traffic — how it works, where to start and how to make money from it in affiliate marketing. So, push traffic in Internet affiliate marketing is users who are sent advertising push notifications (not to be confused with regular pushes) — short messages consisting of a title, description and image. The peculiarity of push traffic in affiliate marketing is that this source is one of the easiest to work with because it does not require the webmaster to use original creatives or the use of cloaking techniques, but at the same time, it provides large volumes of quality traffic. The good news is that this traffic source will be easy for affiliate marketing beginners to master.

Push Notifications and Push Ads in Affiliate Marketing: How Are They Different and How Do They Work?

Push advertising is easy to confuse with informational pushes from applications or sites in affiliate marketing, especially for a newbie. So let's take a closer look at the difference between advertising and regular push notifications.

Commonly, pushes sent by applications have an informative function, namely, they notify about new messages in messengers, social networks, or invite you to enter the application, through pushes websites show news or promotions.

An arbitrage push ad is a paid ad that looks like a messenger notification. To receive such a push, you need to give your consent. After subscribing, you will receive ads even after leaving the site or application. Such messages are sent through the browser and the push subscriber base collected by advertising networks.

What Does a Push Notification Consist of in the Affiliate Marketing Profession?

Affiliate marketing push ads need to be short and to the point to keep the user's attention. To do this, you need to know what it consists of, and what approaches to apply for greater audience involvement.

So, push advertising consists of:

• A large attractive visual that conveys the content of the offer
• A small icon that explains the main picture
• A headline that should attract and retain the user, and therefore be as clickable as possible
• The text of the message is the text that must convey a special advertising offer and convince the client to click on the push button
  
  
  

Which Arbitrage Niches Can You Push Traffic in and How to Make Money from It?

The answer is quite simple — you can do push traffic in almost any arbitrage niche. In addition to traditional nutra and gambling, there are also betting, dating, sweepstakes, finance, games, VPN, crypto, etc. The main thing is to think through the content of the push message in detail so that the user clicks on it and the advertising campaign brings profit to the specialist.

Practical Tips on How To Push Traffic in Affiliate Marketing, How It Works

As you can see, push traffic is a good solution for a webmaster, even for a beginner who does not need to think too much about the design of a push message. So how to make push traffic as effective and profitable as possible?

1. 1. It is worth starting with a test of different offers and niches to choose exactly what is right for you in push traffic arbitrage. You can rely on previous experience and first try those niches on which it was possible to sell traffic the most effectively. By doing a lot of tests, you will understand exactly what does best in each specific situation.
   
   
2. 2. You should also divide the campaign into mobile and desktop, this will facilitate optimization.
   
   
3. 3. Run a campaign with at least 5 creatives. It often happens that only one of the five converts, and this should not be considered a failure. The fewer creatives in the arbitrage of such traffic, the lower the chances of success.
   
   
4. 4. Attention should be paid to the icons and the test rather than the main picture. It is they that should be changed first and foremost when selecting a working creo.
   
   
5. 5. Make sure that a daily budget is set at the start because this will help you not to spend too much money.
   
   
6. 6. Be sure to configure the postback to improve the quality of optimization.
   
   
7. 7. At the start, the optimal number of ad displays is 1-2 per day, it is not necessary to set more.
   
   
8. 8. Creo should be updated regularly (once every 2 weeks at most).
   
   
9. 9. Ask the manager for a whitelist of sources for your offer. So the tests will become more effective and save a lot of your time.
   
   

Conclusions

Push traffic arbitrage is a simple and effective tool, especially for those new to affiliate marketing, as it does not require the creation of complex creatives or the use of technical manipulations such as cloaking. Push ads are short messages that contain a title, description, and image that are sent to users through their browsers. This type of traffic arbitrage advertising allows you to reach a large audience because users continue to receive ads even after they leave the site or app.

Unlike ordinary push messages, which have an informative function, advertising pushes in affiliate marketing are aimed at promoting a product or service. To successfully work in affiliate marketing with push traffic, you should test different offers and creatives, and run campaigns with at least five options since most often only one of them shows good results.

It is also recommended to divide campaigns into mobile and desktop, regularly update creatives, set a daily budget to control costs and use whitelists to increase efficiency. Push traffic arbitrage allows you to work with many niches like nutra, gambling, betting, dating, finance etc. Overall, push traffic arbitrage is a popular and relevant traffic source, and these facts will not change anytime soon.